RumDecor – Content Planning
Vayxi’s content planning was a key factor in RumDecor’s success.
When the business first started, it wasn’t getting enough traffic to its website, and it was gaining only a small amount of followers on social media. The company wanted to increase its sales and followers, but they didn’t have much experience marketing their products. They had a good idea for how they wanted to market their products, but no idea how to do it.
They decided that they needed help with marketing, so they contacted Vayxi for advice. Vayxi recommended a content planning strategy for RumDecor: one that would allow them to create content based on what people were searching for online; one that would allow them to share this content across multiple platforms; one that would allow them to reach out to potential customers through email marketing; and one that would allow them to track the progress of each campaign so they could adjust as necessary.
By following this plan and changing up the type of content they shared depending on what performed best in each platform, RumDecor was able to increase their sales by 20% over the course of six months. They also gained 10% more followers than before using this plan!